Before we get into the details and other aspects of data analytics as a career choice, here is our straightforward answer. Yes, data analytics is a very good career choice for you. You might be surprised to know that in another three years, the data analytics industry in India would grow phenomenally and become far bigger than what it is today. According to reliable information, the worth of this industry is expected to be worth over $119 billion. That’s quite unbelievable, isn’t it? Keep reading to know more about why being a data analyst could be a wise career move for you.
Importance of data analysts in today’s world
With huge volumes of raw and unorganized data available before them, businesses find it quite difficult to understand competition standings, consumer behavior and growth strategies. They are in great demand for data experts who can help them organize this data, study the patterns, use technical tools and trends, and enable them to make data–driven decisions that will help them grow. You can be one of these experts if you study data analytics.
As a data analyst, you will have the important responsibility of converting unstructured data to structured data, thereby giving new meaning to them. The data that you collect, organize and present can help your management to launch new products, understand current performance, optimize sales, get rid of repetitive operations, reduce risks and maximize revenues. Senior management can get important insights from the data you organize, thereby enabling them to predict forecast models accurately. In short, data analysts are the backbone of any business, as the job of these analysts help the business grow and stay one step ahead of the competition at all times.
Huge scope of work
One of the major reasons why data analytics is a good career choice is that there is something in it for all industries. Today, we find data analysts in almost all sectors like finance, banking, travel, aviation, gaming, marketing, IT, healthcare, logistics, e-commerce, entertainment and more. All these industries have hundreds of thousands of bytes of data lying around, and they need data analysts to make this data useful by adding value to them.
If you aspire to become a data analytics, you can take up a course from 36oDigiTMG Pune to be assured of your dream job upon completion of the course. Apart from professional and certification courses on data analytics, 360digiTMG Pune also offers exclusive domain analytics courses for professionals. You can enroll in analytics courses for your area of specialization from here. Some of the domain specializations you can choose are HR Analytics, Financial Analytics, Marketing Analytics, Cyber Security Analytics, Internal Audit Analytics and more. As you can see, 360digiTMG offers so many courses in this subject because the scope of work in this field has grown phenomenally in the recent past, and it is set to reach more than double its worth in the next three years.
Popular techniques used by data analysts to structure the data
By now, you would have understood that a data analyst gives the much-needed structure and meaning to raw data to make it useful. How do they do this? Data analysts use their technical expertise and follow the latest trends in techniques like the following to organize data and remove repletion of tasks or any sort of duplication.
- Regression Analysis – This statistical tool helps data analysts to draw relationships between two or more variables, so that the right data-driven decisions can be taken at the right time.
- Sentiment Analysis – As the name indicates, this technique is where data analysts infer emotions from words or images. This is mostly used when data analysts study reviews about a particular product or read through social media posts of a business.
- Content Analysis – In this technique, data analysts analyze the huge volumes of content in front of them to study the patterns and understand relationships and reasoning in them to present them in the appropriate structure.
- Genetic Algorithms – By creating innovative search algorithms, data analysts use the concept of SEO to provide quick and effective solutions for any problem that a business might face.
- Machine Learning – Data analysts use this form of artificial intelligence to understand patterns of data, and build automated analytical models for the business, so that the management can take important decisions.
Career options for data analysts
As a data analyst, you can explore different career options as you grow up the corporate ladder. Some of the popular options that data analysts can consider are:
- Data Scientist
- Data Architect
- Data Engineer
- Business Intelligence Analyst
- Analytics Manager
- Database Administrator
- Statistician
- Researcher
- Marketing Analyst
- Operations Analyst
- IT Systems Analyst
Data Analytics is a niche course, and not many have the qualification and skills to fill up one of these roles. So, data analysts are paid quite well, irrespective of the level they are in. Aren’t you convinced now that data analytics is a good career for you?
Data Analytics Courses
If you want to start your career as a successful data analyst, you should enroll yourself in a good analytics course from a reputed place. 360digiTMG Pune is one such place where you can find many courses with placement guarantees. Some courses you can consider here are:
- Professional Course in Data Analytics: This is a four-month course covering over 200 hours of classroom sessions, 100 hours of assignments and 80 hours of live projects. It comes with an IBM certification, and comes with a placement guarantee.
- Certificate on Data Analytics: This is a three-month course that comes with an IBM certification upon completion. This course offers you over 132 hours of classroom sessions, 80 hours of assignments and 80 hours of live projects. 360digiTMG Pune offers excellent placement assistance programs that guarantee you a job in any of the big names like Accenture, Wipro, Cognizant, Hewlett Packard Enterprise, Amazon, Korean Air and more.
Once you decide to start a career in data analytics, the options are unlimited. If you enroll in the right course from the right place like 360digiTMG Pune, you are sure to become a successful data analyst and add a lot of value to your company.
Check out 360DigiTMG’s data analytics courses in Pune with placement, and other regions of India and become certified professionals.
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